Product direction
Define the target user, use case, market context, desired experience and brand story.
Capabilities built around a clear product brief.
We do not begin with a formula to sell. We begin with the product you want to create and the decisions needed to move it forward.
Format and texture
Explore an appropriate format, application method and sensorial direction for the intended product.
Formulation development
Plan a development path based on the agreed brief, review points and project scope.
Production preparation
Coordinate the information, documentation and decisions needed before an agreed production stage.
Have a product idea, but not sure where to begin?
Share your initial brief with NEKOLAB. Our team will review your requirements and recommend a suitable next step for your project.