From product idea to formulation and production-ready decisions.

NEKOLAB works with brand owners to develop Human Cosmetics and Pet Care products. We define the brief, translate it into formulation criteria, review prototypes and prepare the information required for the agreed production scope.

Human Cosmetics development discussion with product samples and notes
Pet Care routine with a carer, cat and grooming product

Two product areas. Different users. Different questions.

The right development brief begins with who will use the product, where it will be used and what the routine requires.

Human Cosmetics

We examine the area of use, application, texture, after-feel, fragrance and packaging experience the brand wants to create.

Explore Human Cosmetics
Human Cosmetics textures and unbranded packaging in a bright development setting

Pet Care

We consider the animal, the carer, the area of use, handling, rinse or leave-on format and the everyday care routine.

Explore Pet Care
Pet Care products, grooming tools and a dog in a clean care setting
Cosmetic texture samples arranged for formulation review

Expertise shows in the questions asked before a formula is approved.

A strong product is more than an ingredient list. Intended use, formulation, sensory profile, packaging and production requirements must work together.

See Our Development Capabilities
01

A brief that defines success

Target user, use case, product goal, benchmark, brand direction and known constraints.

02

Criteria for formulation work

Format, application, texture, finish and other product requirements written for review.

03

Decisions the team can trace

Prototype feedback, confirmed changes, open questions and requirements for the next stage.

Five stages, each with a clear decision.

The project moves forward when the brief, product direction, prototype review and next-stage requirements are understood.

View the Development Process
Product samples and written criteria being reviewed together
  1. 01

    Confirm the brief

  2. 02

    Define product criteria

  3. 03

    Develop the formula

  4. 04

    Review and refine

  5. 05

    Prepare for production

Tell us where your project stands.

An early idea is enough. A benchmark, existing formula, quantity range or target timing helps us prepare a more useful first discussion.

  • Product goal or brief
  • Benchmark or existing formula
  • Expected quantity range
  • Target launch timing
Pet Care products arranged beside a dog for an early project discussion